From social media strategies that grew TikTok views by 70%, to brand campaigns that drew 10,000+ people to a grand opening in Singapore, my work spans content creation, paid advertising, influencer partnerships, and live events across hospitality and retail. On the paid side, I've delivered a peak ROAS of 62.27x on Facebook Ads for Hostel G and an ROI of ~900% on Facebook Ads for Campus Perth, both driven by long-stay bookings.

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Here's a look at what I've built!